Blockfashion is a company from Uruguay who provides transparency solutions for the sustainable fashion industry in LATAM, through a platform where companies can upload their products, their stories and traceability.
They needed to develop the Blockfashion platform ,a traceability solution in the sustainable fashion industry. They wanted end customers to have complete information on fashion products, from how they are made, under what conditions and what processes were used. The companies can offer such information to improve consumer confidence in the products they buy.
The supply chain traceability in sustainable fashion is very important, as the consumer requests complete and transparent information on their products.
For the solution, the use of blockchain technology was critical to bring transparency and confidence to the process.
The platform is being used by over 220 companies in Argentina, Brazil, Chile, Colombia, Costa Rica, Ecuador and Peru.